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³ÉÈËÂÛ̳ Annual Report 2010/11: ³ÉÈËÂÛ̳ Online headlines

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Ian McDonald Ian McDonald | 21:12 UK time, Tuesday, 12 July 2011

The ³ÉÈËÂÛ̳'s Annual Report was released today.

Here are a couple of headlines relevant to ³ÉÈËÂÛ̳ Online:

As Ralph Rivera announced at the ³ÉÈËÂÛ̳ Online Industry Briefing, more than the target of 25% spent on ³ÉÈËÂÛ̳ online services went to external companies.

Despite losing two video streams, more UK adults used ³ÉÈËÂÛ̳ Red Button services in an average week this year than last.

The proportion of UK adults using bbc.co.uk in an average week went up from 38% to 42%:

³ÉÈËÂÛ̳ Online came third only to ³ÉÈËÂÛ̳ One and ³ÉÈËÂÛ̳ Two in terms of reach, being used by 19.5 million adults each week, up from 17 million in 2009/10. This represents 57% of adults online.

The text of the ³ÉÈËÂÛ̳ Trust and ³ÉÈËÂÛ̳ Executive reports is available under an open license:

The text of this document may be reproduced free of charge in any format or medium providing that it is done so accurately and not in a misleading context. It must be accredited to the ³ÉÈËÂÛ̳.

You can read Mark Thompson's post on the About the ³ÉÈËÂÛ̳ blog, and the documents on the Annual Report website.

Ian McDonald is Content Producer, ³ÉÈËÂÛ̳ Internet blog

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