en Media Action Insight Blog Feed Media Action Insight aims to inform policy, research and practice on the role of media around 成人论坛 Media Action's priority themes of governance and rights, health, resilience and humanitarian response. It is a space for our staff and guest bloggers to share analysis, insight and research findings. Wed, 02 Mar 2022 16:40:00 +0000 Zend_Feed_Writer 2 (http://framework.zend.com) /blogs/mediaactioninsight Online violence against women and girls in Nepal: what we have learned Wed, 02 Mar 2022 16:40:00 +0000 /blogs/mediaactioninsight/entries/14ac2cf9-6abc-4874-9f6d-b97f2593af8e /blogs/mediaactioninsight/entries/14ac2cf9-6abc-4874-9f6d-b97f2593af8e Anju Bhatt and Manju Gautam Anju Bhatt and Manju Gautam

Our researchers conducting interviews in Nepal

Cases of online abuse against women and girls have spiked in recent years. However, the legal and policy initiatives to address it do not seem to delve deep enough into the grave and changing dynamics of online violence in Nepal, or how this perpetuates gender-based violence in the offline world.

The development in internet and communication technologies has connected people in a way that was unimaginable a few decades ago. On one hand, this has opened endless opportunities to exchange ideas, share information and stay in touch with loved ones; on the other, it has given birth to new dangers that humans have never faced before. One such danger is the rise in online violence. As found by , women and girls are the main victims of trolling, abuse and hate speech everywhere in the world.

This scenario is not different in Nepal, where the rates of digital adoption are high. With increasing internet and social media users, we are witnessing , which can take the form of physical threats, stalking, sex trolling, sexual harassment, and Zoom bombing. In January 2022, there were around (with Facebook being the primary reported platform) and social media penetration has .

Virtual victims – the physical and emotional effects.

Between 2016 and 2020, were reported to the Cyber Bureau of Nepal. The prevalence is estimated to be much higher than reported. We spoke with around 80 adolescent girls and boys about their experience of online abuse as part of our recent research study for a gender equality project, funded by Foreign, Commonwealth and Development Office (FCDO). We were surprised to find that quite a few adolescent girls that we spoke to either had experienced sexual harassment on different social media platforms themselves, or knew someone who had. While only few boys mentioned experiencing or knowing someone (either boy or a girl) who have experienced this.

"I have experienced online sexual abuse. At one time I was even asked to share a picture of my breasts. This incident made me feel uncomfortable," one of girls told us during a focus group discussion.

Regardless of the nature (online or offline), violence takes a toll on the physical and mental health of survivors. Violence against women and girls still remains a culturally accepted practice, deeply rooted in harmful gender stereotypes and attitudes stemming from the continued acceptance of patriarchal societal norms.

As digital technologies play an increasingly central role in our everyday lives, some research suggests that women are often blackmailed by their partners or former partners, especially when couples in relationships share their passwords.  is mostly conducted through photoshopping women’s images, where men misuse women’s pictures to create new accounts to trick other men.

Silencing girls’ voices.

In a society like ours, where women and girls are expected to act in a particular way, our research found they tried to cover up any sort of violence, as they feel they will get blamed for sharing their personal life on social media sites. They fear that sharing such incidents can have a devastating impact on their mental health, reputations, relationships, access to education and employment, or even expose them to physical violence. Most of the time, women are questioned about their online behaviours, and a huge burden is placed on them to accept that they were at fault for putting themselves in a vulnerable position.

From our conversations with adolescent girls during our research study, we found that often they did not share these incidents with anyone, not even with their friends. As a solution, they simply ignored and avoided the perpetrators by blocking or unfriending them on their social media platforms. We discovered that these girls feared the consequences of sharing with their families and friends. They did not trust their friends to keep their secrets, and they thought they would be blamed for the incident if they shared it with their family members. This is also why many cases of violence against women and girls go unreported in Nepal.

"No. There is no way we will share such things with others because people we share such things (cyberviolence incidents) will not keep it to themselves. I have experienced a similar scenario previously, where I shared something with one of my friends, and she shared it with others too. So, we cannot trust anyone to keep our secrets," says a girl from our focus group discussion.

As part of our research, we also spoke with government officials, women rights activists and representatives from non-governmental organisations working on women and girls' rights. Many of the participants raised concerns such as the increasing use of social media to connect to the potential victims of human trafficking. Previously, traffickers used to travel to villages to connect with their potential victims. But these days they can connect and befriend potential victims through a simple friend request on social media platforms, liking or commenting on a post, before they meet in person.

What have we learned?

The key takeaway from our recent study was that adolescent girls using social media platforms are more at risk of experiencing online sexual abuse than boys, and for us, this highlights that their safeguarding should be a priority. We also identified an urgent need to engage with adolescent girls, and their friends and families, to help break through the barriers and fears associated with sharing their experiences.

Similarly, it is also very important to understand that internet platforms – while insecure - are not the only cause of such violence. Low levels of digital literacy contribute to the issue, and not least, the bad behaviour of people who hide behind online profiles and misuse these platforms. At last year’s UN Generation Equality Forum in Paris, four of the world’s largest tech companies – Facebook, Google, and – made bold commitments to tackle the abuse of women on their platforms and improve women’s safety.

Our findings point to the need to inform and empower women and girls in Nepal about the safe use of internet and digital media platforms, so that they can protect themselves from potential harm online.

Moving forward with holistic action

Considering the severe impact of online violence, Nepalese laws already have some provisions aiming at control of such activities. When a complaint is registered, Nepalese police are required to immediately search for the alleged perpetrator by tracking their IP address. Then, depending on the severity of the case, they either make the two parties compromise to resolve the issue, or file a case. However, there are many loopholes in the system. We feel that both legal changes and understanding the root causes are required to address this violence.

Actions must go beyond calling for improvements to the platforms’ own Community Standards, and their reporting systems and policies on removing content that breaks the rules. We also recognise this is an uphill struggle, particularly in non-English languages where the bots are not trained to recognise local languages, slang and dialects, and often end up removing legitimate content instead.

But we know that media and communication is in a unique position to challenge social norms and help address the root causes of why these cases go undiscussed and therefore unreported. In India, Myanmar, Tanzania, Zambia – using media and communication - we’ve seen positive changes for women and girls by engaging, informing, and sparking conversations on taboo topics both online and offline.

Our innovative Sexual and Reproductive Health Rights project in Myanmar called Ma Shet Ne (Don’t be shy!) was designed to help open discussions and break down barriers. We found that sharing interviews with female celebrities who spoke openly about the issues they had faced, and equal representation in content, helped to challenge the gender divide that had previously stopped women speaking out. Audiences were significantly more confident than non-audiences to talk about relationships and sexual health offline with medical professionals, friends and partners – a key achievement.

In Nepal, we recognise that creating safer environments like this, where women and adolescent girls can confidently share their experiences with friends and families without fearing the consequences, is vital. So far, we have supported local radio stations to produce digital content on various gender-based violence issues through training, editorial guidance and support to build the capacity of our local partner stations. But much more needs to be done.

Addressing online violence requires collective efforts. Broad-based, multi-sectoral partnerships need to be established to reach out to families and communities at scale. It is also important to bring systematic changes in mentality where it requires social institutions such as education, media, religion, the judiciary and political systems to be gender sensitive. With the advancement of digitalisation, it is crucial that women and girls are well informed. Sharing positive stories of those who have used formal support mechanisms and found help - and not suffered social discrimination as a result - is necessary to enable this shift.

We believe that collective efforts including stronger cybersecurity, media to support gender equality, changing attitudes and changes to legalisation all need to happen to address this problem.

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Learn more about:
Our work in Nepal and with women and girls
Our new promise on Equity, Diversity and Inclusion

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5 steps to enable health workers to better meet the needs of hard-to-reach communities Fri, 05 Apr 2019 14:05:00 +0000 /blogs/mediaactioninsight/entries/f87612c6-b61f-4f39-8424-983ef7e225e6 /blogs/mediaactioninsight/entries/f87612c6-b61f-4f39-8424-983ef7e225e6 Genevieve Hutchinson and Emebet Wuhib-Mutungi Genevieve Hutchinson and Emebet Wuhib-Mutungi

As World Health Day approaches, and as we look towards the first-ever later this year, we’re sharing insights from 成人论坛 Media Action’s work to help health workers and communities work better together to build a healthier world.

In low-income countries in Africa and Asia, many health systems are staffed by community health workers. In Nepal they are known as Female Community Health Volunteers, in Ethiopia, Health Extension Workers, while in India and Bangladesh they are generally known as Frontline Health Workers.

Whilst the names may differ, most are women, most work in remote areas, and many are volunteers. They play a vital role connecting people to, and sometimes providing, basic primary care; referring patients to clinical services and motivating families to adopt heathier practices.

All are tasked with communicating about health, but often they lack sufficient training or engaging communication tools that would help them do this more effectively.

This is where 成人论坛 Media Action comes in. Over the last 10 years we’ve been supporting community health workers to better meet the needs of their communities. These are five important things we have learned in the process:

First, understand the world health workers live and work in

In Nepal, access to communities can be extremely challenging for Female Community Health Volunteers (FCHVs) due to large distances and difficult terrain between communities and health centres in rural areas. What’s more, FCHVs are often balancing their responsibilities with looking after family and, as many of them are volunteers, trying to earn an income.

Whilst access to mobile networks and internet is increasing, literacy rates remain low in rural areas and our research shows that some communities feel FCHVs should know more than they currently do. It became evident that updated training and tools that fit with the practicalities of FCHVs’ day-to-day lives and the changing community needs would help.

Most FCHVs have access to a basic mobile phone and mobile network, so we’re now working with our partners to explore how training and tools for basic mobile phones will help them to carry out their duties in remote areas. We’re also developing creative printed materials to support their interaction with people of all literacy levels in their communities.

In a similar project in Bangladesh, we discovered that health workers were using heavy, cumbersome flip charts to visit their clients in urban slums, so we developed a mobile app to help them undertake their roles more effectively. 

“Now I’m getting all the topics by using one app which is not possible with other tools (flash cards, flip charts, leaflets). I can deliver all relevant information by the app which was difficult for me before” said one community health worker who frequently used the app.

Second, use human centred design and build partnerships

In rural India, the catalyst for the development of our highly successful Mobile Kunji and Mobile Academy projects was women’s lack of access to traditional mass media platforms. At the start of this work, our formative research showed that only a few women watched television or listened to the radio, however 82% had access to some form of basic mobile phone. So, rather than setting up a parallel system, 成人论坛 Media Action leveraged the one available.

Using human centred design, our India team created content that worked on basic mobile phones and suited how health workers used them – to make and receive calls only. We created Mobile Academy, a training course for health workers, which is delivered through mobile audio messages, whilst Mobile Kunji is a set of visual cards and accompanying mobile audio messages that health workers can use during visits with families. Using these services and tools, our research has shown that health workers are able to better reach, engage, and influence families to improve their health.

These projects have not only worked, but they’ve shown sustainability. By with the state governments in Bihar, Odisha and Uttar Pradesh, we’ve trained 263,000 health workers so far on Mobile Kunji and about 260,000 people have completed the Mobile Academy course.

Mobile Academy is now active in 13 states and we recently transitioned responsibility for the service to the Indian Government to continue its vital work long into the future.

Third, create relatable and accurate content to help to build trust

In Bangladesh we learnt that community health workers were struggling to communicate effectively about sexual health to young women and men, which limited the impact of their advice.

So we developed a smartphone app. It shows Dr Natasha, a real doctor, talking about some of the key sexual, reproductive, and maternal and child health issues their clients were facing. By using appropriate language tailored to their audiences, we made sure the content was relatable, accessible, and engaging – which mattered especially in areas with low literacy levels.

Our research showed us that health workers felt more trusted by their clients and were more successful in persuading them to adopt healthier practices, such as attending antenatal care visits. As one of the health workers described, “Most of my clients were not interested in listening to my suggestions before using the job aid. But now they are convinced as they see there is symmetry between Dr Natasha’s information and my own”.

We found the app also helped to give them credibility to dispel myths around issues such as contraception and family planning.

Fourth, go beyond training on health topics and train on how to communicate

Community health workers cover a wide variety of health issues on their visits. Our research often reveals the benefits of refreshing or deepening their knowledge, but also of them gaining new skills on how to communicate within a family setting. We found in remote parts of Ethiopia, communicating with the men in the family is often overlooked because family health is still seen as a woman’s responsibility.

So we ran training for Health Extension Workers which focused on how to create safer feeding and playing spaces for children under three, during which participants learned how to communicate effectively with, and actively involve, both women and men in the families.

We found role play really helped during training because it encouraged Health Extension Workers to practise how to have compelling two-way conversations.

And finally, break down the barriers between communities and health workers

Mistrust and suspicion between communities and health workers is common in many of the places we work. Through our research, we often hear about these difficulties and then aim to create safe spaces for communities and health workers to come together, get to know each other, and discuss often sensitive issues.

In Nigeria we facilitate discussions around polio vaccinations and routine immunisation as part of our community drama radio recordings which are performed in front of a live audience. And, working with different partners, we accompany women during antenatal care check-ups to record what happens. By sharing real-life experiences in our radio programmes, it helps to build understanding and trust in health services amongst the public. 

In Tanzania, we trained and worked with radio partners to facilitate lively community events that were recorded and broadcast in weekly radio shows to audiences across the country. The events were designed to build understanding about maternal and newborn health issues and encourage interaction with health workers. By facilitating conversations, we found people gained understanding and confidence to access health services. We also saw increased male engagement in maternal and newborn health care.

Looking forward

In summary, we’ve learnt to not only help build the skills and confidence of community health workers, but also to help improve engagement between them and members of their communities. Through creative communication and human centred design, it is possible to create more effective tools fit for the difficult environments health workers operate in. And in doing so, we’re able to help health workers and communities work better together.

Informed by our experience, 成人论坛 Media Action plans to continue this important work towards the , to build stronger health systems for people around the world.

 

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Emebet Wuhib-Mutungi and Genevieve Hutchinson 
Senior Health Advisors for 成人论坛 Media Action
On Twitter: @ewuhib / @genevieveh77

 

The projects featured in this blog were carried out in conjunction with: national government ministries and departments of health, DFID, UNICEF, The Gates Foundation, UNFPA, Options, Abt Associates, Viamo, Care International, the Grameen Foundation and our media partners.

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Five questions our data portal can help answer Tue, 04 Apr 2017 06:00:00 +0000 /blogs/mediaactioninsight/entries/99955d2d-f472-4184-a631-f02d23c8aed0 /blogs/mediaactioninsight/entries/99955d2d-f472-4184-a631-f02d23c8aed0 Sonia Whitehead Sonia Whitehead

There's a lack of data on what ordinary people think, feel and want in developing countries. Our new aims to help fix that. Sonia Whitehead runs through five questions the portal can help answer on governance, media and resilience.

The development world is all aflutter about data. There’s much talk of a , the sector’s hiring and the World Bank just launched a to ‘data crunch the world’.  

Not to dampen all this excitement but we need a lot more data about people in the Global South before it can become a transformative force there. Addressing this lack of data will speed up progress on everything from to .  

Enter our new  (view on desktop), which brings together data, reports and visualisations from surveys conducted in 13 developing countries that there aren't a lot of statistics about. Over five years, we asked more than 75,000 (rarely polled) people about what they think, feel and want. The portal covers a range of issues from what they’re most worried about to how interested they are in politics.  

We want these insights to help development leaders, practitioners and researchers better understand ordinary people in the developing world so they can produce more effective strategies, projects and communications.

To mark the launch of the portal, we run through five questions that it can help answer on , and , while also showcasing the different types of content available on the portal.

1. What sources of information do people trust?

Being a media organisation, we wanted to know whether people believe what they hear on the airwaves, see on TV and read online. We found that trust levels in radio are universally high, at over 80% in , and , and reaching 90% in .

However, people are more circumspect about the truthfulness of the internet, with the , which is concerning given that say they go online in order to read the news.

To illustrate these (and other) insights into what media people think of different sources of information, we produced a series of visualisations – some of the ones for Kenya are previewed below (media visual available , governance one ): 

2. How free do people feel to speak their minds?

We asked people in three Asian countries (, , ), four African countries (, , , ) and the  whether they could 'say what they think'. A majority felt at least somewhat free to speak their minds in all but one of the countries: .

But across the eight countries in our , we found that many people don’t feel they can criticise those in charge. Around a third of , , Bangladeshis and ‘feel people like them are free to talk negatively about the government in public’; in and this drops to under one in four.

Nepal is the only place we looked at where a majority (65%) feel at least those in charge. Nigerians are the next most comfortable with openly complaining about their leaders, say they could – though only half that number felt very liberated to do so.

3. Who are the keenest voters?

In six countries, we also asked whether people had voted in the last general election: Bangladesh, Myanmar, Palestine, Sierra Leone, Tanzania and Nigeria.

came out top, with 90% reporting having voted in the last general election, closely followed by at 87% and at 86%. (A quick note – we conducted our Burmese survey in 2016, after the of Aung San Suu Kyi's National League for Democracy in 2015.)

Turnout was lowest in and the , where 42% and 45% respectively said they’d cast a ballot in the last national election.

Of course, people don’t just get involved with public life through voting. Meetings, protests, and various forms of communication are all types of political participation. The previewed below shows that while only a small proportion of people have been in touch with government officials, nearly two thirds have teamed up with others in their community to solve a problem.   

4. How do people feel about those who are different to them?               

Historically, Kenya has been the site of . Yet even against this background, well over 80% of Kenyans and think it's important to and (see below).  

In a country with over 100 ethnic groups, believe that peace relies on mutual respect between people from different ethnic, religious and social groups. Similarly in Nigeria – which has wrestled with religious divides – nine tenths of the population believe that people from different backgrounds have ‘’.

However, a large majority of both and feel that some differences between groups are ‘just too difficult to overcome’.

5. How are people adapting to environmental change?

Building on our project – which examined 33,500 people’s everyday experiences of climate change – we’ve more recently asked Tanzanians and Bangladeshis about how they’re coping with changes to the world around them.

In the drought-ridden areas of Dodoma and Morogoro in Tanzania, more people think has decreased than increased over the past ten years. as to whether rainfall is higher or lower than it was a decade ago.

Getting their information predominantly , Tanzanians are making some – though not a lot – of in light of the environmental challenges they face. Popular responses include  and .

In Bangladesh, , and are all commonly seen to have increased in the past decade. for getting information about water, food, energy and extreme weather, considerably more so than the radio, newspaper, friends and family.

of the population have changed how they live in response to environmental changes; is the most common way of shaking things up. 

In addition to all of the data, the portal also hosts a number of other resources:

For extra guidance on navigating the portal, take a look at our ‘’ section, as well as our ‘’ and ‘’ videos. 

Those interested in how we collected the data should refer to the methodologies and questionnaires available on the right-hand sidebar of each of the thematic pages (, , ).   

The portal is also home to reports which summarise and analyse data available on the portal. For example, we've produced a exploring how to better connect with the least politically engaged Kenyans. This is just a flavour of what’s to come, similar reports analysing our governance data in other countries will follow in the coming months.

On each thematic page, there are reports and tools to support practitioners to use media for development. For example, we’ve featured the communication toolkit from our project, which includes a on how to talk about climate change in an accessible and engaging way, as well as (with ) for co-creating a communication strategy with partners and your target audience.

 is 成人论坛 Media Action's Head of Research Programmes, overseeing research across Africa, Asia and the Middle East.

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Human stories inspire positive change Mon, 06 Mar 2017 09:30:00 +0000 /blogs/mediaactioninsight/entries/839634de-cea2-4caf-acde-525f2f83cf42 /blogs/mediaactioninsight/entries/839634de-cea2-4caf-acde-525f2f83cf42 Katy Williams Katy Williams

Katy Williams asked political debate show presenters in Nepal and Afghanistan about the real-life changes their programmes have helped achieve. Successes include getting more people with disabilities working in government ministries and prompting other organisations to support communities. 

Nepalis and Afghans alike are used to politicians making pledges they don’t fulfil. So, when the studio lights fade on a political debate broadcast, audiences have little expectation that decision-makers will follow up on any promises made on stage.

It’s often understandable why politicians don’t always honour the promises they make on air. Their efforts may be thwarted by a change in government, putting them out of office before they can enact change. They themselves may not be senior enough to take the necessary steps. And, moved by first-hand accounts of hardship, they often over-promise on what they can actually deliver, when answering candid questions put to them directly by ordinary people.  

Sometimes leaders defy expectations

Yet ministers do sometimes take action after appearing on talk shows, notes Daud Junbish, presenter of Afghanistan’s (Open Assembly) debate show. One of the highest profile examples of this was when double amputee challenged then-President Karzai on the lack of provisions made for people with disabilities. After the programme, Karzai invited Asadullah to a ministerial meeting. Karzai later decreed that every government ministry should employ a person with a disability to act as an adviser - a commitment that he lived up to.

More recently, Nepal’s debate programme  (Common Questions) covered pollution in the Kathmandu valley. The production team took the environment minister to the area where people were most affected by road dust, so he could see the extent of the problem for himself. “He promised to water the roads to dampen down the dust and immediately followed up on that pledge after the show”, said the show’s presenter Bidhya Chapagain.

As to what Sajha Sawal panellists think, ten from the last two years were randomly selected and asked if the programme had led them to take new action. Five said it had. The remainder generally blamed their relative inactivity on a change in government, which meant they’d lost power before they could enact their promises. Perhaps not surprisingly, those who succeeded in doing things differently were mainly ministers, state ministers and heads of parliamentary committees. 

It’s more about supporting debate than being a ‘watchdog’

In reality, our governance programmes work on a far more nuanced level than ‘question, answer, response’. A ‘watchdog’ approach, whereby an assertive media and empowered citizenry demand accountability from their leaders can be overly simplistic and .

“We expect our guests to follow up on their commitments but we don’t expect overnight changes in policy,” says Bidhya. “We hope it creates debate. We hope it has that power. The debates often kick-start a wider debate which other media outlets follow up on.”

Open Jirga presenter Daud also notes that playing hardball with politicians is a dangerous game in a country damaged by four decades of war. “Every politician is under pressure. They are suspicious. They can become aggressive. And they may suspect me of taking sides.”

He insists his role is to coax people to be brave and speak up, to give voice to the marginalised – often illiterate women from rural areas. “At the start, five years ago no one raised their arm. Now we have lots of people, including women, asking questions. I can safely say we have given voice to real people.”

Indeed, amplifying people’s voices, creating safe spaces for debate and providing information are ends in themselves, in addition to serving as core pillars of a functioning democracy.

Gripping, real life stories can bring about change

Bidhya has written before about , a 15-year old girl displaced by Nepal’s devastating 2015 earthquake.She believes in the power of ‘immersive programmes’ to prompt other organisations in Nepal to help communities. For example, one episode of Sajha Sawal was shot in a very poor Dalit community in the Terai, in southern Nepal.

The team spent six days living there during the recording. “I am not from that community but for several days I ate, sat and slept alongside them. It was a remarkable way of ensuring that unheard voices were heard.”

Viewers – and panellists – were able to ‘experience’ that children didn’t attend school, the poor sanitation, lack of clean drinking water, high levels of illiteracy and low likelihood of having citizenship. “The response was huge. Now, an NGO and student volunteers are supporting children to be back in school – and helping build toilets.” recalled Bidhya.

This kind of approach is more likely to engage audiences, and catalyse on-the-ground changes.

Building bridges or bridging divides?

Concrete improvements to public services have certainly followed in the wake of many of our shows. But there are less tangible changes that run deeper, Daud insists. He says that other broadcasters have copied his technique of flipping from one official language to the other (Dari to Pashto) to ensure that everyone understands what’s happening. It’s now something he’s noticed even the president of Afghanistan himself do.

“There has been real rivalry between the two language groups. By speaking in both languages we bridged this divide. That is creating real change by bringing people together.”

Bidyha points out that women in Nepal now feel safe about sharing their issues and problems with her on air. “With this growing acceptance of women asking questions and putting themselves forward I think our society is gradually changing. I am hoping that, the day is not that far away when every family will feel proud to have a girl in their family.”

There’s a lot more to find out about how political programmes affect people’s lives. Finding the answers will involve going beyond measuring tangible successes – like building a bridge. But it’s also about taking stock of less concrete, more long-term changes – like bridging societal divides.

Katy Williams is Research Editor at 成人论坛 Media Action, she tweets as . Daud Junbish presents (Open Assembly) in Afghanistan, he tweets as . Bidhya Chapagain presents (Common Questions) in Nepal, she tweets as .

This blog follows the launch of our new practice briefing, ‘’ which looks at how media can help people influence their leaders, drawing on research from nine countries.   

Related content:

Practice briefing:

Blog:

Research report: 

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