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The people making the case for tourists to visit Africa

Media caption,

Tourism in Africa: Which countries are making their pitch?

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Ever thought of visiting The Gambia, Sierra Leone or Malawi for a holiday?

These nations and other African countries, eager to promote themselves as global tourist destinations, are posing this question to members of the international press and travel professionals at a major trade show in London promoting tourism.

³ÉÈËÂÛ̳ Africa took a trip down to the event to see how several African countries are getting along in their efforts to promote travel.

Video by Gem O'Reilly, Daniel Dadzie and Catherine Heathwood