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³ÉÈËÂÛ̳ Worldwide today announced the sale of over 60 hours of programming to TBS Latin America, including over 25 hours in HD, marking the first sale of high definition programming to the cable giant.

As part of the sale to TBS, ³ÉÈËÂÛ̳ Worldwide completed the first sale to channel TruTV, featuring programs based on true stories including Finding the Fallen, Mission Africa and Special Force Heroes. Additional titles acquired under the deal include popular music titles Top of the Pops and Radio 1's Big Weekend with performances by Lily Allen, Akon, Ne-Yo and Calvin Harris. Drama titles include Freefall, Back to Life and Tribal Wives. Additionally, season one and two of the global hit, The Office, has been sold.

Helen Jurado, Vice President, Sales & Distribution - Latin America, ³ÉÈËÂÛ̳ Worldwide, Americas commented, "This deal is a testament to our longstanding relationship with TBS Latin America and we're thrilled to be adding TruTV to our varied roster of broadcaster clients."

These deals were brokered by Gustavo Schneideroff, ³ÉÈËÂÛ̳ Worldwide's Latin America, Senior Sales Manager.

Christine Shaw Davis