Wednesday 24 Sep 2014
New York: 17 October 2011 – Cable channel ³ÉÈËÂÛ̳ America is now available in more than 70 million homes*.
At the same time, ³ÉÈËÂÛ̳ America HD, launched in July 2009, has seen gains with distribution up almost 50% since April 2011. The HD channel is now available in all the top 10 DMAs and is carried by Cablevision, Comcast, Cox, Dish and Time Warner Cable, among other MVPDs.
In the interest of providing affiliate partners with more compelling content, an HD version of ³ÉÈËÂÛ̳ World News is being launched and will be available for pick up this fall. ³ÉÈËÂÛ̳ World News is the ³ÉÈËÂÛ̳'s commercial news network dedicated to bringing viewers unparalleled and unbiased coverage of world events as they happen, 24 hours a day.
Sandy Ashendorf, EVP Network Distribution, ³ÉÈËÂÛ̳ Worldwide America, says: "We're thrilled to pass the 70 million milestone with ³ÉÈËÂÛ̳ America. At the same time, we're seeing strong demand from our viewers across the country for ³ÉÈËÂÛ̳ America HD and we're excited to add ³ÉÈËÂÛ̳ World News HD to our offering.
"This will provide enhanced access to the ³ÉÈËÂÛ̳'s high-quality, impartial international news for US audiences.
"Viewer demand is testament to the must-watch, high quality programming on our channels and we're grateful to all our MSO partners for their continued support in ensuring as many households as possible get access to ³ÉÈËÂÛ̳ channels in HD."
³ÉÈËÂÛ̳ America registered the highest ratings growth in prime time among television networks for September 2011, up 55% year on year**. The channel also recorded its best ever quarter in Q3 prime and total day, up 18% and 23% respectively***.
* Source: Nielsen, ³ÉÈËÂÛ̳A October 2011 UE.
** Source: The Nielsen Company, September 2011 vs. September 2010, 8P-11P, ³ÉÈËÂÛ̳ America vs. all broadcast and cable ad supported networks. P25-54, ACM + 3 Day.
*** Source: The Nielsen Company, Q3 2011 vs. Q3 2010, 8P-11P, 9A-3A. P25-54, ACM + 3 Day.
³ÉÈËÂÛ̳ America delivers US audiences high quality, innovative and intelligent programming. Established in 1998, it has been the launch pad for talent embraced by American mainstream pop culture, including Ricky Gervais, Gordon Ramsay, Graham Norton, and successful programming formats including ground-breaking non-scripted television like Top Gear and top-rated science-fiction like Doctor Who.
Owned by ³ÉÈËÂÛ̳ Worldwide, the commercial arm of the ³ÉÈËÂÛ̳, ³ÉÈËÂÛ̳ America has attracted both critical acclaim and major awards including an Emmy, four Golden Globes and ten Peabody Awards.
The channel attracts one of cable's most affluent and educated audiences and is available on digital cable and satellite TV in more than 70 million homes. It broadcasts in both standard and high-definition, with content available on demand across all major digital platforms. Online, www.bbcamerica.com is the place to go to dig deeper into pop culture with a British twist.
Find out more by visiting www.press.bbcamerica.com or follow us on www.twitter.com/bbcamerica .
Devin Johnson
³ÉÈËÂÛ̳ © 2014 The ³ÉÈËÂÛ̳ is not responsible for the content of external sites. Read more.
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