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PVT for 成人论坛 On-Demand Services (成人论坛 iPlayer): additional information and extended timetable


成人论坛 Governors have announced today their decision to restart the period for representations on the 成人论坛's application for approval of new on-demand services, including 成人论坛 iPlayer, and published supplementary information about the proposition.

成人论坛 Chairman Michael Grade said: "As Chairman designate of the 成人论坛 Trust I am committed to a fair and transparent process that will enjoy the full confidence of all stakeholders.

"We are on a steep learning curve and are happy to extend the deadline, and to publish additional information from 成人论坛 management about their proposal, to meet the requirements of those who wish to participate in the process."

The new closing date for public representations is Tuesday 7 November 2006.

Given the consequential impact on the overall PVT timetable, Governors have also extended the deadline for completion of the overall PVT to no later than 28 March 2007.

Governors have also published an indicative timetable for the remainder of the PVT, including the period for public consultation during February.

The supplementary information about 成人论坛 management's proposition for 成人论坛 iPlayer and revised timetable can be found at .

Ofcom is conducting the Market Impact Assessment element of the PVT.

On application from the 成人论坛 Governance Unit the Joint Steering Group has decided to extend its timetable for completion of the MIA to no later than 19 January 2007.

The Governors have also published for information today their internal, interim set of rules for conducting the PVT process.

These rules will be subject to formal adoption by the Trust in due course and could be amended by them, or in light of any lessons learned from the current process.

These can also be accessed on the website.

Notes to Editors

1. Details of the PVA and PVT are published on the Governors' website at

2. Details of the MIA and its Terms of Reference are available at

3. The 成人论坛's on-demand propositions (including 成人论坛 iPlayer) are services to unify the 成人论坛's provision of audio and video content on-demand and to make it available to UK audiences over the internet and cable.

The application proposes a service that would consist of:

Seven day TV catch-up over the internet

Simulcast TV over the internet

Non-time limited audio downloads over the internet

Seven day TV catch-up over cable.

4. The Public Value Test (PVT) is one of the key tools underpinning the radical change in the 成人论坛's system of governance, which takes effect with the new Charter and Agreement on 1 January 2007.

In future, the test must be applied by the 成人论坛 Trust to provide a consistent and evidence-based framework to inform their decisions about significant service-related investment proposals from 成人论坛 management.

All major service-related investment proposals will be subject to a PVT to assess the net public value created once measured against market impact.

The Governors have previously made clear their commitment to subject any proposal from 成人论坛 management to a PVT if that proposal would qualify under the terms of the new Charter.

成人论坛 Governance Unit

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Category: 成人论坛; New Media
Date: 10.10.2006
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