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Thursday 27 Nov 2014

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³ÉÈËÂÛ̳ announces content deal with MSN across Latin America

³ÉÈËÂÛ̳ World Service, the ³ÉÈËÂÛ̳'s international multimedia broadcaster with 32 language services, has announced a new regional content deal with MSN, which in 2009 will see ³ÉÈËÂÛ̳ Spanish and Portuguese (Brasil) text, video and audio content on ten MSN sites across Latin America.

The deal will extend the reach of ³ÉÈËÂÛ̳ content across MSN's Spanish sites in Latin America, as well as MSN/Prodigy Mexico, MSN Latino in the USA and MSN Brasil (in Portuguese).

MSN will host ³ÉÈËÂÛ̳ news content across its sites, which includes audio, video clips and text news.

Content will cover a broad news agenda including science, technology and culture, as well as international and regional politics.

All videos will carry ³ÉÈËÂÛ̳ and ³ÉÈËÂÛ̳Mundo branding.

Jim Egan, Director of Strategy and Business Development at ³ÉÈËÂÛ̳ Global News, says: "This is a hugely exciting partnership and a chance to reach new audiences with our Spanish and Portuguese language offerings. Our global perspective makes us a unique resource for news consumers in the Americas and this is another way for them to access ³ÉÈËÂÛ̳ news and analysis."

Greg Hayes, regional executive product, MSN Americas, says: "We are thrilled to be extending our partnering with the ³ÉÈËÂÛ̳, and providing unbiased content directly on MSN that is both relevant and engaging for our audience."

³ÉÈËÂÛ̳ text content has been available for the past few years on MSN/Prodigy Mexico, MSN Brasil and other MSN Latam sites.

The new arrangement will expand the content to all MSN Spanish sites for the Americas, as well as full multimedia facilities.

³ÉÈËÂÛ̳ World Service Press Office

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