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Wednesday 29 Oct 2014

Press Releases

³ÉÈËÂÛ̳ launches "School of Journalism" in Ukrainian

³ÉÈËÂÛ̳ World Service and ³ÉÈËÂÛ̳ College of Journalism have launched a language guide to assist journalists. Users of the multimedia website bbcukrainian.com now have access to the comprehensive resource, sharing ³ÉÈËÂÛ̳ journalists' experience of the use of language and style while reporting in Ukrainian.

The ³ÉÈËÂÛ̳ has now published 24 language guides for journalists across the world as part of the joint ³ÉÈËÂÛ̳ World Service/³ÉÈËÂÛ̳ College of Journalism project which gives ³ÉÈËÂÛ̳ journalists, broadcasting in various languages, an opportunity to share their expertise on ways to maintain impartiality.

Special attention is paid to the issues of translation into the Ukrainian of new international terms and notions.

³ÉÈËÂÛ̳ Ukrainian producer Svitlana Pyrkalo comments: "Like all other living languages, the Ukrainian language is in constant development, and as such it absorbs new words and definitions.

"While it's very important for ³ÉÈËÂÛ̳ journalists broadcasting to Ukraine to have a brilliant command of the language, it is also equally important that they know how to choose neutral terms to describe facts, how to avoid using emotionally loaded words so our listeners can form their own opinions. It's this expertise that we are now sharing with our colleagues in Ukraine."

Head of ³ÉÈËÂÛ̳ Ukrainian, Maciek Bernatt-Reszczynski, adds: "From its very launch in 1992, ³ÉÈËÂÛ̳ Ukrainian has been distinguished for its uniquely neutral and concise language style.

"By making this resource available to our Ukrainian audiences, we are also keen to engage them in a conversation about the language and style of unbiased and balanced coverage."

³ÉÈËÂÛ̳ World Service Publicity

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