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The ³ÉÈËÂÛ̳ Academy, in collaboration with key Bristol based organisations that together form The Bristol – ³ÉÈËÂÛ̳ Anchor Partnership, is hosting a series of workshops and events from Tuesday 23 until Thursday 25 March 2010 at three central Bristol venues: ³ÉÈËÂÛ̳ Bristol Broadcasting House, the Watershed and Goldbrick House.

Aimed at local programme-makers and content producers from the world of TV, radio and digital media, the three day and evening seminars will explore how new innovation and technology is revolutionising the broadcast and digital media industry.

The seminars will focus on how new tools are changing the way we work and topics debated include: citizen journalism, HD, 3D production, Internet Protocol TV and digital archives.

In addition to scheduled seminars, the ³ÉÈËÂÛ̳'s Future Media & Technology's Blue Room will showcase the latest in consumer and industry technology with demonstrations and an opportunity to try out the latest gadgets and devices.

The initiative is just one element of the commitment of the industry parties involved in the Anchor partnership to work as an inclusive media community where skills, resources and ideas can be shared to strengthen the West region's stake in the industry's global growth.

Andy Corp, ³ÉÈËÂÛ̳ Bristol Innovation Executive, says of the events: "This is a great chance for the region's media to come together, swap ideas, share resources and learn from each other.

"These events will encourage co-operation and help cultivate Bristol's future as a media hub of innovation, expertise and creative talent."

Paul Appleby, Chair, Bristol Media, says: "Bristol is already home to the ³ÉÈËÂÛ̳'s world renowned Natural History Unit and has an established and enviable pool of local talent.

"Events like these where innovative ideas and new technology can be explored is a great way to keep a creative eye open on latest technologies and developments to enable us to maintain our position, survive the economic downturn and keep in step with the fast changing global media environment."

Event details:
New Tools New Ways Of Working

Tuesday 23 March
Daytime events at: Conference A, ³ÉÈËÂÛ̳ Bristol, Whiteladies Road, BS8 2LR
Evening event at: Watershed, 1 Canon's Road, Harbourside, BS1 5TX
• 1.00pm – Mobile Innovation
• 3.00pm – Multimedia News
• 6.30pm – Changing Journalism

Session 1: How does Social Media make for better journalism?
Session 2: New tools for local journalism – serving Bristol better.

Wednesday 24 March
Daytime events at: Conference Room A, ³ÉÈËÂÛ̳ Bristol, Whiteladies Road, BS8 2LR
Evening event at: Goldbrick House, 69 Park Street, Bristol BS1 5PB
• 12.00pm – The Blue Room
• 2.00pm – The ³ÉÈËÂÛ̳'s Multiplatform Strategy
• 3.00pm – Practical High Definition
• 6.30pm – The Business of Multiplatform

Thursday 25 March
Daytime events at: Conference Room A, ³ÉÈËÂÛ̳ Bristol, Whiteladies Road, BS8 2LR
Evening event at: Watershed, 1 Canon's Road, Harbourside, BS1 5TX
• 10.00am – 3D Production: the challenges, the fun, the opportunity
• 11.00am – Media Management: Dealing with the Digital Mountain
• 2.00pm – Future Platforms: Where's your TV?
• 3.00pm – Social Media: the Latest Audience Connection
• 6.30pm – Forgotten Worlds and New Frontiers : Exploring digital archives in an "on-demand" world.

For more information and to reserve a place at the events please visit: www.bristolmedia.co.uk

New Tools New Ways Of Working is supported by Bristol Media, Watershed, Skillset, Cineformation and South West Screen.

Notes to Editors

The Bristol – ³ÉÈËÂÛ̳ Anchor Partnership is a collaboration formed between the ³ÉÈËÂÛ̳, Bristol City Council, South West Screen, the South West Regional Development Agency and an alliance of academic, creative and community organisations including the Watershed, Bristol Media and local universities.

The agreement commits the ³ÉÈËÂÛ̳ to partner and work with local agencies in areas such as boosting local TV production and film-making, tackling the digital divide, digital skills and media literacy and collaborating on digital and connectivity projects.

The Memorandum Of Understanding is published in full online at bristol-bbc-anchor.org.

Tickets to the free seminars and workshops are available to anyone but those wishing to attend must first register by contacting Bristol Media at bristolmedia.co.uk.

MP