Wednesday 24 Sep 2014
The ³ÉÈËÂÛ̳ has today launched its ³ÉÈËÂÛ̳ News product for connected TV which will bring video news clips via the web to living-room TV screens.
The ³ÉÈËÂÛ̳ News product for connected TV combines existing video and text content from ³ÉÈËÂÛ̳ News Online and will initially be made available on Samsung's range of Smart TVs. It will subsequently be made available on a range of connected devices over time.
The development reflects the ³ÉÈËÂÛ̳'s strategy to deliver greater value for money for licence-fee payers by repurposing ³ÉÈËÂÛ̳ Online products for a wide range of devices. The launch aims to tap into the growing internet-connected TV market, with predictions that almost 36 million TVs with built-in internet capability will be installed in UK homes by the end of 2016 (1).
The ³ÉÈËÂÛ̳ News product for connected TV has been designed as a complement to the ³ÉÈËÂÛ̳'s live 24-hour news channel. Editorial teams in the newsrooms will curate clips around the clock to run alongside text-based news from ³ÉÈËÂÛ̳ News Online – all started, stopped, and navigated via the remote control.
Phil Fearnley, General Manager for News & Knowledge in ³ÉÈËÂÛ̳ Future Media, said: "Internet-connected TV is developing as a medium and presents an exciting and engaging complement to our existing TV services. As we've seen with ³ÉÈËÂÛ̳ iPlayer in the UK, and our global smartphone applications, audiences enjoy the freedom and flexibility of ³ÉÈËÂÛ̳ services at a time and place that suits them – whether on the move or on the living-room TV.
"Looking forward, we are particularly interested in creating seamless, personalised, and location-aware experiences of ³ÉÈËÂÛ̳ News across all connected devices – mobiles, tablets, computers, and TVs. Internet-connected TV is still in its infancy, but innovations such as this hint at the long-term creative potential of the internet as a medium."
Steve Herrmann, Editor of the ³ÉÈËÂÛ̳ News website, said: "By combining the latest and best reports in video from the ³ÉÈËÂÛ̳'s unrivalled newsgathering and TV news teams with the extensive range of up-to-the-minute reporting from the ³ÉÈËÂÛ̳ News website, this service broadens the availability of the ³ÉÈËÂÛ̳'s world-class journalism to audiences in a new and innovative on-demand format."
The ³ÉÈËÂÛ̳ News product for connected TV will be available free of charge and will be accessible from within the Samsung Apps Store on Samsung Smart TVs from today (Friday 17 June). ³ÉÈËÂÛ̳ Worldwide will also launch an international version of the product which will be advertising supported.
1. Source: 3 Reasons Ltd, Spring 2011. This number projects sets technically capable of connection; numbers of actual connected sets will be lower, depending on broadband penetration, consumer behaviour etc.
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