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Electric Motorbike Advertising

Episode 5 of 12

The candidates brand and advertise a new electric motorbike, but confused concepts and violated visions result in one candidate being fired.

The candidates are tasked with branding an electric motorbike and creating an advertising campaign before pitching to a panel of experts.
Passionate about motorbikes, one project manager has his vision ignored, while the other team's advertising campaign backfires when they focus on story rather than subject.

In the boardroom, sparks fly as one candidate is fired.

Available now

58 minutes

Last on

Thu 9 Feb 2023 00:20

Music Played

Timings (where shown) are from the start of the programme in hours and minutes

  • 00:00

    Sergey Prokofiev

    Romeo and Juliet, Op.64 (Act 1 Sc 2) Dance of The Knights

  • 00:30

    Steppenwolf

    Born To Be Wild

Credits

Role Contributor
Presenter Lord Sugar
Participant Karren Brady
Participant Tim Campbell
Executive Producer Paul Broadbent
Executive Producer Mandy Morris
Series Producer Alice Scaysbrook
Director Sarah Carnie
Production Company FremantleMedia

Broadcasts

  • Thu 2 Feb 2023 21:00
  • Thu 9 Feb 2023 00:20

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