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Haka energy drink accused of cultural appropriation

Jane Moloney who lives in Ottawa is one of a group of New Zealanders in Canada who are furious that an energy drink is being sold under the name Haka Energy. Marketing materials for the drink include the slogan ‘unleash your inner warrior’. Haka Energy told the Food Chain the product 'is not about the Maori people, their culture or New Zealand for that matter'.

(Picture: New Zealand rugby team, the All Blacks, performing the Haka. Credit: Getty Images)

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3 minutes