This month the newspapers and magazines are full of celebrities promoting awareness for breast cancer ? Kate Moss, Naomi Campbell, Stella McCartney and Jerry Hall have all lent their names to the campaign.
But why do all those who promote awareness for breast cancer tend to be young and glamorous, when those at most risk from the disease are over 50?
Jenni asks whether this emphasis on young women leads older women to underestimate their risk, and causes younger women to worry unnecessarily.