Part of English (Levels 1 and 2)Hair and beauty
Save to My Bitesize
Watch the video to find out more.
This video can not be played
Speaker: Every month or so we do a stock check to find out what stock needs replacing, but also to work out which products are selling well and which ones aren鈥檛.
(TO OTHER PEOPLE) So the deep cleansing gel, we鈥檝e sold loads of those this month and we鈥檙e pretty much out of stock completely.
We need to order I think, about 6 or 7 more of those.
(TO AUDIENCE) I compare the stock in the cupboards with the spreadsheet and I also have emails with feedback from our customers.
(TO OTHER PEOPLE) Had a few emails back from clients, they鈥檙e saying that they鈥檙e not really liking the product.
They鈥檙e not seeing much difference in their skin, so we鈥檒l leave that one and I think we should discontinue that one.
(TO AUDIENCE) It鈥檚 good business to know which products are selling and which ones aren鈥檛.
By checking the stock report and comparing it with customer feedback, we鈥檙e able to find the information that we need and use it accordingly.
Test your knowledge with this activity.
Speaker 1: (TO AUDIENCE) After the stock check I鈥檝e decided to look into new products that we could stock.
(TO OTHER PEOPLE) I鈥檝e been looking at a couple of different ones, this one in particular, it鈥檚 got anti-ageing properties, it鈥檚 award winning and provides immediate results which is quite important.
(TO AUDIENCE) Before I order a new product, I鈥檒l do some research from several different sources.
I鈥檒l read professional reviews in beauty magazines written by experts.
I鈥檒l also read consumer reviews on review websites to get a greater insight.
(TO OTHER PEOPLE) I鈥檝e been reading a few reviews online, this one in particular it says that she did see immediate results.
We鈥檝e got to remember that anyone who writes a review they either want to say if it鈥檚 really good, or if it鈥檚 really bad.
And there鈥檚 way more reviews that鈥
Speaker 2: 鈥ame out good.
Speaker 1: 鈥re positive.
(TO AUDIENCE) Using several different sources and getting several different opinions, I have enough information to conclude which is the best new product for our clients.
(TO OTHER PEOPLE) I think it鈥檚 a great product.
I think we should go with it, try it鈥
Speaker 2: See how it goes.
Speaker 1: And see how it goes.
Speaker: (TO AUDIENCE) When dealing with a new supplier I have to be warm and friendly, yet professional.
I think about the questions I need to ask before I make the call.
(TO PERSON ON PHONE) Hi, I鈥檓 interested in purchasing one of your moisturising products.
I鈥檇 like to ask a few questions, if that鈥檚 OK?
What sort of skin is it mainly used for?
Is it for dry skin, combination?
And do you know if it鈥檚 animal tested?
(TO AUDIENCE) I try to build a rapport with the supplier, I keep the tone of my voice warm, I鈥檓 enthusiastic and upbeat.
(TO PERSON ON PHONE) I use quite a few of these products at home myself and I've recommended them to clients, friends, family.
(TO AUDIENCE) Finding common ground is also a good way to break the ice.
(TO PERSON ON PHONE) Oh that鈥檚 good, do you?
Which one do you use? Me too, I like that one.
(TO AUDIENCE) Even when asking for a good price I remain polite, friendly and calm.
The tone of my voice is calm and straightforward.
(TO PERSON ON PHONE) And then lastly, just a little bit about the prices.
Is there a discount if we order in bulk?
(TO AUDIENCE) Because I planned what I was going to say I speak confidently.
(TO PERSON ON PHONE) OK then, that鈥檚 great. So, if you send over those samples then we鈥檒l test them out and I鈥檒l give you a call within a couple of weeks.
Find out more by working through a topic
Offering ideas, using words to attract attention and giving feedback
Persuasive language and choosing the right tone
Questions, formatting and checking for errors
Asking the right questions and keeping records