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The Joy Formidable sign American deal

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James McLaren James McLaren | 09:48 UK time, Thursday, 26 August 2010

London-based North Walians The Joy Formidable have signed a major record deal in the United States.

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Following in the footsteps of Kings Of Leon, the space rock trio have signed to the Warner group's Canvasback label in the US, and a prominent record exec has been enthusing about them to .

Canvasback's managing director Steve Ralbovsky (who signed acts such as The Strokes, Kings Of Leon and My Morning Jacket) told the industry magazine: "As soon as I saw them I knew it was game on for me. There was an amazing power coming from the three of them and such a great wall of sound there was not a soft moment in the whole set.

"It's not going to be a case where we will be developing the band in the UK before moving them to the US, it is more a case of developing both markets at the same time."

The Joy Formidable can look to a busy period of touring and promotion around the release of their début album in early 2011.

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