The Joy Formidable sign American deal
London-based North Walians The Joy Formidable have signed a major record deal in the United States.
Following in the footsteps of Kings Of Leon, the space rock trio have signed to the Warner group's Canvasback label in the US, and a prominent record exec has been enthusing about them to .
Canvasback's managing director Steve Ralbovsky (who signed acts such as The Strokes, Kings Of Leon and My Morning Jacket) told the industry magazine: "As soon as I saw them I knew it was game on for me. There was an amazing power coming from the three of them and such a great wall of sound there was not a soft moment in the whole set.
"It's not going to be a case where we will be developing the band in the UK before moving them to the US, it is more a case of developing both markets at the same time."
The Joy Formidable can look to a busy period of touring and promotion around the release of their début album in early 2011.
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